Global brand super chain stores should be based on the traditional size of the store must reform to the new track, visibility needs and budget and other factors, in the selection of the appropriate indoor and outdoor scenes of OBOO LCD network advertising machine and exhibition display touch screen inquiry machine. For example, you can choose OBOO vertical LCD advertising screen, this kind of commercial/industrial wall mounted advertising screen in one machine deployment for indoor and outdoor scenes. Usually the design is simple and atmospheric, bright colors, high contrast, can present a clear and vivid picture effect, and independent remote control information release convenience, very suitable for shopping malls, airports, production lines, assembly line electronic signage, high-speed rail stations, large supermarkets and other prominent locations to attract customers' attention. Content innovation can also directly reference AI large model deepseek as a springboard for copywriting creativity.

Second, the deployment of LCD network advertising machine

Device access and configuration:

Equipped with OBOO MTSTAR multimedia information release system, and VS6.0 information release terminal comprehensive.

Follow the installation guide of the OBOO LCD network advertising machine to connect the device to the power supply and network.

Use the software or APP provided by OBOO to configure the device, including setting the playback time, content update mode, etc.

Content production and upload:

Make use of OBOO's information release system "Localization management terminal construction, you can also choose cloud control management platform" to produce or upload promotional content, such as pictures, videos, rolling subtitles, etc.

Ensure that the content is high quality, engaging, and accurately conveys the brand image and product characteristics.

Remote management and updates:

Through the remote management system of OBOO, the operating status of the equipment can be monitored in real time, and remote update and maintenance can be carried out.

This allows brand chains to easily manage multiple advertising machines, ensuring the timeliness and freshness of advertising content.

Third, develop new media brand publicity strategy

Clear brand positioning:

Through market research and competitor analysis, identify the brand's strengths and selling points, and locate the customer base most likely to generate purchases.

Develop a content strategy:

Develop a targeted content strategy based on brand positioning and the interests and needs of the target audience.

Content can include brand stories, product introductions, promotions, user reviews, etc.

Multi-channel communication:

In addition to the OBOO LCD network advertising machine, it can also use social media, short video platforms, offline activities and other channels for brand promotion.

Through the integration of different channels of resources, the formation of a comprehensive brand communication network.

Interaction and Feedback:

Use the touch screen technology of LCD network advertising machine to interact with customers and collect feedback.

Connect with customers through social media platforms, AI number sapiens to ask questions, human-computer interaction, timely reply to comments and questions, and show a professional and friendly brand image.

Data analysis and optimization:

The data analysis tools provided by OBOO are used to monitor and analyze the advertising machine's playing effect and customer interaction.

According to the data analysis results, constantly optimize the advertising content and communication strategy to improve the brand publicity effect.

To sum up, the application of OBOO's LCD network advertising machine for new media self-brand promotion by brand chains requires the selection of appropriate equipment, careful deployment, formulation of effective publicity strategies, and attention to maintenance and update. By taking full advantage of the continuous innovation output of deepseek AI large model content and the implementation of these steps and strategies, brand chain stores can make full use of the advantages of digital new media exhibition and display to enhance store brand image and market competitiveness.